Upon entering a café in 1955, Marty McFly ( Michael J. Pepsi Free was the subject of a scene in the 1985 film Back to the Future. Two-liter bottles and six-packs of cans of Pepsi Free appear in a refrigerator case behind Sylvester Stallone's character in the grocery store scene in the 1986 film Cobra. Two cans of Pepsi Free are seen, at separate times, in the 1983 film Mr. bottles are typically only available in convenience stores, and some grocers may only have the product in 12 oz cans, if they carry it at all). plastic bottles and 2 liters, though availability varies from store to store (for instance, 16 oz. Caffeine-Free Pepsi is currently available in cans, 16 oz. When introduced, Pepsi Free was available in cans, 2-liter bottles, and 20-ounce glass bottles. The logo letters are bordered in red for the regular variety in the case of the diet variety, they are entirely red in color. Caffeine-Free Coca-Cola labels also have a gold background. In 2008, the caffeine-free version reverted to a gold background. As part of Pepsi's changing their background to blue in 1998, Pepsi Caffeine Free's background changed to blue with the letters outlined in gold.

When it was first introduced, Caffeine-Free Pepsi's label background was red, but to avoid any confusion with Coca-Cola, the background color was changed to gold in 1987. A sugar-free variant was also introduced and known as 'Diet Pepsi Free,' The 'Pepsi Free' name itself was phased out in 1987, and today these colas are known simply as 'Caffeine-Free Pepsi' and 'Caffeine-Free Diet Pepsi.' It was introduced under the brand name 'Pepsi Free' in 1982 by PepsiCo. Caffeine-Free Pepsi is a version of the cola Pepsi that omits the caffeine that is customarily part of a cola.

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